
The Rise of Major League Pickleball in Southern California
On August 21, 2025, Major League Pickleball's Los Angeles Mad Drops made headlines by selling a majority stake at a remarkable $13 million valuation to Mad Drippin SPV, LLC, led by Alex Geesbreght. This transaction symbolizes Not just a shift in ownership but also the burgeoning popularity of pickleball across the nation, particularly in Southern California, where the sport thrives among diverse age groups.
Why Pickleball Is Capturing the Hearts of Adults 50+
As the sport of pickleball gains momentum, it resonates deeply with players over 50. Its low-impact nature makes it conveniently accessible for older athletes looking to stay active while enjoying social connections. The Mad Drops' surge in franchise valuation reflects this trend, showcasing the demographic's increasing participation and investment potential.
The Impact of Franchise Changes on Local Communities
Leading figures such as Drew Brees and Jayson Tatum remain with the Mad Drops' ownership, bringing celebrity allure to the franchise and cultivating community interest. Such investments often translate into local engagement, creating social interactions through events and tournaments that benefit players, local businesses, and health-oriented companies providing services to seniors.
What’s Next for Major League Pickleball?
With franchise valuation hitting record highs and a robust partnership with brands like DoorDash, Major League Pickleball looks poised for further growth. Upcoming events like the MLP Finals in New York City promise not just entertainment but also increased visibility for pickleball. As fans and prospective players watch closely, they might consider how engaging with this vibrant sport could enrich their lives.
As we watch pickleball evolve, now is an opportune moment for local businesses in Southern California to tap into the expanding community by offering products and services tailored to the growing demographic of older players.
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